Products hansgrohe

A Life Hack for the Bathroom

Rethinking Everyday Routines with hansgrohe Finoris and the Brand Campaign #ReimagineYourRoutine

Schiltach, May 2022. On average, people spend more than 40 minutes a day in the bathroom. Devoting this time entirely to relaxation is often wishful thinking. Getting the kids to do their personal hygiene, soaking the laundry, or washing hair - it can get chaotic and hectic, especially when things have to be done quickly. It's precisely in these situations that you want creative product solutions to help you master the little challenges of everyday life even better. It's a good thing that a true all-rounder is moving into the bathroom with the new Finoris faucet line. With the pull-out spray subtly integrated into the slim design, the novelty offers sufficient freedom of movement and maximum adaptability at the washbasin. The amount of water, water temperature, spray types and pull-out spout can be flexibly adjusted as never before, to meet the individual needs of the user. Whether it's a gentle PowderRain spray or a powerful Laminar jet, the fitting can be adapted to the respective application with a flick of the wrist and the push of a button. This makes familiar procedures even faster and easier to perform, and everyday routines can be redesigned. For the premium brand hansgrohe, this is called #ReimagineYourRoutine and is presented in a colorful, fun, and cheerful way in the brand campaign of the same name.

More Lightness and Ease in the Bathroom

The bathroom is one of the most frequently visited places in the house. Since juggling daily tasks here can be hectic from time to time, it requires above all routine hand movements to ensure a smooth, efficient process. The washbasin in the bathroom is the linchpin of the family bathroom. The ideal washbasin faucet should therefore not only visually match the personal style, but also functionally support family life. "Our #ReimagineYourRoutine campaign highlights the fact that we all face pretty much the same challenges in our daily family life. This is where we want to help. With hansgrohe Finoris, we have developed a faucet that can handle it all and perfectly supports everyday life. For more ease, Finoris lets you redesign familiar processes thanks to clever functions, and draws even more joy into the bathroom!" says Marc André Palm, Head of Global Brand Marketing hansgrohe. Washing your hair quickly at the sink is no longer a problem with the extendable faucet spout. It also makes it easy to rinse out the basin. Cleaning buckets and other tall containers can also be filled in no time. A deeper washbasin makes it easy to bathe a toddler or wash your feet. Both spray types use no more than five liters of water per minute. Whether in chrome, matte black or matte white, hansgrohe Finoris fits every style and every family. The geometric, sleek design blends timelessly into a variety of bathroom settings. The perfect fit for any sink is offered by the various comfortable heights of the faucet line, even without a pull-out. The complete faucet line naturally includes matching exposed and concealed products around the tub and shower. For a comfortable shower bath, hansgrohe Finoris can be combined with hansgrohe Rainfinity shower solutions and the matching AddStoris accessory line.

About hansgrohe

hansgrohe stands for holistic solutions for bathrooms and kitchens that combine water- and energy-saving technologies, intelligent functions and durable quality. With its timeless premium products, the tradition-rich brand combines forward-looking innovations with a sustainable and mindful lifestyle at a high level of comfort. Together with its long-standing design partner PHOENIX, the company also creates Smart Living applications that enrich everyday life with more functionality, safety and unique experiences with water. Within the internationally active Hansgrohe Group, the premium brand hansgrohe manufactures, markets and distributes showers, shower systems, bathroom and kitchen faucets, and kitchen sinks.

hansgrohe. Meet the beauty of water.

Contact